TikTok's Influence on Music: Persona, Trends, and Timeless Hits

Introduction:

In the dynamic world of music and social media, TikTok has reshaped how we discover and engage with tunes. Beyond viral dance challenges, the platform spotlights user personas over artists, altering the role of music in our lives. As we explore this shift, we'll consider the perspective that some of the most beloved songs by renowned artists are those that stood the test of time.

The Persona Effect:

TikTok's impact extends beyond the music itself; it's about users crafting a persona through music, blending identity with sound. This dynamic taps into our innate desire for connection, making music a vehicle for personal expression and shared experiences.
online personality

Psychological Dynamics:

At the heart of TikTok's allure is the psychological need for connection and belonging. Users gravitate toward trending sounds for a shared experience, placing the persona at the forefront of the musical journey.

Trends vs. Timeless Classics:

While TikTok catapults songs to instant fame, it's essential to acknowledge the ephemeral nature of viral trends. Yet, when we reflect on revered artists, their timeless classics often hail from the past – creations that have transcended trends and captivated audiences for years.
TikTok Trends

Learning from Renowned Artists:

Consider the trajectory of legendary musicians, and you'll find that some of their most cherished songs are those created long ago. These timeless classics didn't rely on trends but instead stood on the foundation of genuine musicality, resonating across generations.

Lorde's "Royals" – A Timeless Example:

Let's take Lorde's "Royals" as an example. Released in 2013, the song remains the most beloved masterpiece in her catalog, resonating with people from all over the world. This exemplifies how a well-crafted song can continue to resonate long after its initial release, standing as a testament to the enduring power of true musicality.

The Resurgence of True Musicality:

As TikTok shapes music discovery, a discerning audience is emerging, seeking substance beyond trends. Musicians who prioritize authentic, timeless creations will find a lasting fan base. Here, the perspective that iconic artists often have a rich catalog of timeless hits becomes particularly relevant.
listening to music

Encouragement for True Craftsmanship:

To dedicated musicians and artists, resist the temptation to chase every TikTok trend. The enduring success lies in staying true to your artistic vision, creating quality music that can stand the test of time.

Conclusion:

As TikTok continues to redefine music discovery, let's remember that timeless classics often emerge from the past. MusicΒ creators, take note: stay true to your craft, and your audience will find you beyond the transient trends of the digital age, just as they have for the icons who've left an indelible mark on the music industry.

As quoted by Jimmy Smith in the intro of Drake's song 'Pound Cake' featuring JAY-Z:

"Only real music is gonna last. All that other bullshit is here today and gone tomorrow."